cyberROTH Interactive Solutions

Just found this site that aims to report the colors people associate with different words, like “comfort” and “simple.”

Gestalt psychology is about human perception. This presentation uses gestalt psychology to explain the principles of good design.

Excellent article citing psychological studies and real-life experience to show why “Attractive things work better,” and therefore why design is crucial.

Twitter: Creative? You will SO recognize the humor (and truth) in this. “The 8 Types of Bad Creative Critics”

Infographic: One trillion dollars can pay for all the goods and services produced in Australia in one year.

Infographic: One trillion dollars can fund the military of every NATO country combined.

Infographic: One trillion dollars can pay the rent for every renter in the U.S. for 3 years, or the mortgages of every homeowner for 14 months.

Read the brief article for fascinating details (and why), but the gist is that doodling helps you pay attention.

“Psychologists are discovering that exposure to brand images can have a profound effect on everything from honesty to creativity.”

“For hundreds of years, art critics have mused over why the Mona Lisa’s smile seems so mysterious. Now the Harvard neurobiologist Margaret Livingstone has a fascinating answer.”