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APB: Interactive Participation in Real-Life Detection
13 Jan 2000 | No Comment

For the launch of the “CrimesSolvers” channel, we developed the first in a series of interactive “Unsolved” features, engaging site visitors in the crime-solving process.

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Crimesolvers: Content for Superior Engagement
13 Jan 2000 | No Comment

In 1999 I established the content strategy for this new channel about real-life unsolved mysteries and project managed its launch and campaign.

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Engaging With Content and Brand
13 Jun 1999 | No Comment

In 1999 I developed an interactive mystery based on case files from a real historical event. The mockups represented an unusual case, in which the concept, copy, and design were all mine.